Business Plan Basics 

What is a Business Plan?  A business plan is a blueprint of your company, presented in standard business format that is logical and well documented. A good business plan is also:

Why is a Business Plan important?  The Success of your business depends largely upon the decisions you make. A business plan allocates resources and measures the results of your actions, helping you set realistic goals and make decisions.

You may have asked yourself, Why should I spend my time and energy drawing up a business plan? Remember, first and foremost that lack of planning leaves you poorly equipped to anticipate future decisions and actions you must make or take to run your business Successfully. On the other hand, a sound plan can act as:

Three things a Business Plan must provide.  More than anything else, a business plan must clearly communicate your ideas and plans.  To accomplish this, a plan should include:  

(National Association of Women Business Owners, St. Louis, MO and
Online Women's Business Center, 5/97)

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